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ABI Brander


Welcome to ABI Brander, the ultimate tool for building a strong and cohesive brand platform for your business or organization. Whether you're launching a new brand or rebranding an existing one, ABI Brander has everything you need to create a unique and recognizable identity that accurately reflects your values and personality.


With ABI Brander, you can develop your brand platform in three easy steps: defining your brand values, identifying your brand personality traits, and creating your brand identity. Each step is designed to make the process simple, intuitive, and effective.


The first step in building your brand platform is defining your brand values. Our 3D Brand Values Framework provides a structured approach to identifying the core values that define your brand. By exploring the dimensions of innovation/productivity, affordability/convenience, and service/trust, you'll be able to evaluate how well your brand values reflect your vision and can be incorporated into your daily business processes.


The second step is identifying your brand personality traits. Our 4D Brand Personality Framework helps you define your brand's main personality dimension and benchmark against leading brands and competitors in your industry. By comparing each brand personality trait against industry averages, you'll gain a better understanding of how your brand personality measures up.


Finally, it's time to create your brand identity. Using the insights gained from your values and personality analysis, ABI Brander will generate primary and secondary colors, typography, and geometry/symbols for a cohesive brand board that accurately reflects your values and personality. This powerful tool streamlines the branding process and helps you create a strong and recognizable brand.


At Brandergate, we believe that a strong and recognizable brand is essential for businesses looking to differentiate themselves from competitors and establish a clear position in the market. That's why we've designed a powerful tool that streamlines the branding process and helps you create a cohesive and unique brand platform. With ABI Brander, you can gain valuable insights to inform your brand strategy and make more informed decisions about your business.